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Young Rob is in his element on new love anthem ‘My Girl’

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    There's a reason why Young Rob remains one of Afrobeats’ most captivating voices, he’s the “gyal dem sugar,” and ‘My Girl’ captures that magic. Here, the crooner keeps it suave, putting his girl on a pedestal while letting his romantic side shine through every lyric. The result is a track that feels both personal and universal, thus impossible to ignore. Co-produced by Vaïtro and Regah , ‘My Girl’ bursts with an irresistibly catchy groove that will have you hooked from start to finish. Young Rob is in his element. His expressive lyrics and vocals relay sincere emotions that culminate in a bright track perfect for the big stage. The warmth he radiates is energizing–the kind that lights up faces and reveals a tender side. According to Young Rob, the inspiration behind ‘My Girl’ came from a simple truth: “Finding true love these days is a real struggle,” he explains. ‘My Girl’ is about knowing how to treat and care for a real one when you’re lucky enough to have one b...

HARSHTERG DECLARES A NEW ERA WITH EXPLOSIVE NEW SINGLE "CARTER"

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  Port Harcourt-bred artist steps fully into his unfiltered self on a raw Afrobeats anthem built for the internet generation. PORT HARCOURT, NIGERIA — Harshterg , the Alte trailblazer and creative force behind the SpiggVerse movement , is announcing the release of his bold new single, "Carter"— a declaration of intent, a shift in energy, and the opening statement of a new chapter he calls the Buffterg Era. Inspired by the chaotic cultural impact of viral sensation Carter Efe, "Carter" is what happens when an artist stops playing it safe. Built on raw Afrobeats drums and street-inspired rap melodies rooted in Port Harcourt, the record blends humor, hunger, and real-life pressure into something aggressive, catchy, and completely unfiltered. It is louder, wilder, and more committed than anything Harshterg has put out before — music designed to be seen as much as heard. "If you no get money you be bastard / Na why I wan mad just like Carter" The hook cuts ...

E.L signs publishing deal with Sony Music Publishing West Africa.

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  Multiple award-winning Ghanaian rapper and producer, E.L has signed a major publishing deal with Sony Music Publishing West Africa, marking a significant new chapter in his career and positioning his catalogue for expanded global reach. The partnership aligns E.L with one of the world’s leading music publishing companies, renowned for supporting songwriters and creators through global licensing, royalty administration, and creative collaborations. Through this deal, Sony Music Publishing West Africa will manage and optimize E.L’s extensive body of work across key international markets. E.L now joins an impressive roster of African and global talents under Sony Music Publishing, including Wizkid, Tems, Sarkodie, Lojay, 1da Banton, and acclaimed producer, MOG Beatz , further highlighting the growing global visibility of West African music talent. The agreement was reached following several months of discussions and negotiations between E.L, his representatives, and senior executiv...

The Mitch Brothers celebrate #MB28 with renewed impetus under Smile4mation

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The Mitch Brothers mark their 28th birthday celebration with a strong sense of purpose, and the internet is responding accordingly.     Nana Mitch and Schardo Mitch have gained notoriety online for their often-flamboyant annual celebrations. This year, however, the two have chosen a humbler path–a striking departure from the spectacles of years gone by. Rather than flashy private parties or quirky photoshoots, the brothers turned instead to philanthropy and community impact. The duo amplified their charitable initiative, Smile4mation , dedicating MB28 to uplifting Grace, a mother of four whose heart-wrenching story went viral. According to the brothers, what everyone saw was only the beginning. “MB28 is all about Smile4mation,” the brothers declared. They partnered with Electroland Ghana Limited and Homeland to help restore hope to Grace, covering everything from a complete home renovation to furnishings and seed capital for business opportunities. The scale led many to desc...